There
are so many different avenues through which you can promote your
writing; blogging is a useful way of getting your name further up the
pecking order in the search engines. It is a relatively inexpensive way
of getting people to at least consider buying your books.
If
you have a marketing budget (lucky you!) then virtual book tours can
speed up the process of getting readers to visit your site; while they
are there you have the opportunity to grab their interest with what you
have written in your latest post. Personally I don’t fill my blog posts
with things about my novels or short stories; I write about everything
else in my life as well. The reason for this is that I want them to know
that I’m a ‘real’ person who has all the same highs and lows in my life
as they do. I chat about the weather, my family, events in my local
town, my holidays, and the death of one of my closest friends. I cast my
net as wide as possible to find a few items that will interest them.
I
attempt to engage them enough to want to come back time and again.
Perhaps it will take them one visit, perhaps it will take several but
eventually I want them to trust me enough to believe that if they move
around my website and finally take the plunge and buy one of my books,
they won’t be disappointed.
I
came to blogging in a roundabout fashion. I had my book of memories
published in 2011 and then I invested in a website and joined Twitter.
This was an afterthought! I was selling all the paperbacks I had had
printed and I wondered whether I could sell the kindle version of the
book as well. Writing a blog chapter every few weeks was suggested to me
by the designer of my site; I didn’t know what a blog was! I’m glad I
followed up on her suggestion because it was those blog chapters that I
wrote over the next twelve months that reminded me how much I enjoyed
writing and gave me the courage to start ‘The Final Straw’ and then
self-publish my first novel. I haven’t stopped writing since.
My
Twitter followers were initially music lovers and musicians, because of
the content of the first book. I hit fifty thousand followers by the
end of 2012; today I have around ninety five thousand. A large
percentage of the latest recruits are book lovers and other authors.
Naturally,
I direct followers to my site so that they can read the blog and maybe
buy a book; there must be something about my tweets that keeps them
coming and staying in such large numbers but there’s no guaranteed
correlation between followers and book sales I can assure you! If I
could crack that I’d be a happy man. On balance I’d rather be blogging
and attracting more readers than giving it up as a way to promote my
writing. For me it will remain an important tool as an author.
The
sequel to the award winning ‘The Final Straw’ sees Colin Bailey return
to the UK after almost a decade abroad. With a new name and a new face
he still has scores to settle. His meticulous planning takes him
ingeniously across Scotland and the North of England ticking names off
his list with the police completely baffled.
DCI Phil Hounsell pitted his wits against Colin before and so he is sent to Durham where he teams up with super intelligent young DS Zara Wheeler; together they track their man to Manchester and then eventually south to Bath.
The final scenes take place on the streets of the Roman city; Phil Hounsell’s family is threatened and in a dramatic conclusion reminiscent of Holmes and Moriarty at the Reichenbach Falls, the two men struggle above the foaming waters of the historic Pulteney weir.
DCI Phil Hounsell pitted his wits against Colin before and so he is sent to Durham where he teams up with super intelligent young DS Zara Wheeler; together they track their man to Manchester and then eventually south to Bath.
The final scenes take place on the streets of the Roman city; Phil Hounsell’s family is threatened and in a dramatic conclusion reminiscent of Holmes and Moriarty at the Reichenbach Falls, the two men struggle above the foaming waters of the historic Pulteney weir.
Buy Now @ Amazon & Smashwords
Genre – Thriller
Rating – PG-18
More details about the author
Website http://tedtayler.co.uk/